Super bowl 2015 downtown phoenix

super bowl 2015 downtown phoenix

Half time at Super Bowl XXX between the Dallas Cowboys and the Pittsburgh up on many buildings in downtown Phoenix in January of Jun 23, Updated Jun 24, , am MST. Super Bowl XLIX generated $ million in total economic impact for greater Phoenix, according to new. Downtown Phoenix will host all the official Super Bowl XLIX-related events next year.

Super bowl 2015 downtown phoenix - think

CO Vodka Coconut Water cocktails with a whole team of sports stars including &#;Live with Kelly and Michael&#; host Michael Strahan, Joakim Noah, Derrick Rose and Reggie Bush.

Neon Carnival/ Jesse Grant, Getty Images

Neon Carnival/ Jesse Grant, Getty Images

Coachella staple Neon Carnival moved to a new desert location as the Don Julio and 1OAK Present Neon Carnival landed in Phoenix. Philadelphia Eagles QB Mark Sanchez went on a wild ride on the Desert Storm roller coaster, and actor Chris Evans added another big bash to his belt as he rolled up near the end and rapped along to Mystikal while DJ Ruckus spun.

Terry Bradshaw and <a href=

Joel McHale, Jerry Lewis, Rob Riggle and Lisa Lampanelli were among the attendees Thursday at the Friars Club ESPN Super Bowl Roast honoring sports broadcaster Terry Bradshaw at the Arizona Biltmore Hotel.

&#;American Idol&#; alum Jordin Sparks opened the luncheon by singing the national anthem, then McHale served as host as roasters including Riggle, Frank Caliendo, Jerry Lewis, Michelle Beadle and &#;SportsCenter&#;s&#; newest reporter, Reese Waters, ripped into former Pittsburgh Steelers QB and NFL Hall of Famer Bradshaw.

Calvin Harris at DirecTV

DirecTV began its extravaganza on Wednesday night (running through Friday) at the Pendergast Family Farm in Glendale opposite the football stadium. The multi-stage DirecTV Super Fan Festival and StubHub Chalet features a concert(from 5 p.m. to 9 p.m.), opening with Zac Brown Band and performances by Thomas Rhett, Sam Hunt, and The Cadillac Three; followed by Calvin Harris (above) on Thursday and Imagine Dragons and Snoop Dogg on Friday.

Brooke Evers/Getty

Brooke Evers/Getty

Australian DJ Brooke Evers also got a taste of Super Boat the Bud Light House of Wh, showing American music fans why she&#;s famous Down Under for her skills on the decks as well on TV in &#;I&#;m a Celebrity, Get Me Out of Here,&#; and reality show &#;The Stafford Brothers.&#;

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On Thursday night, guests braved thermed with umbrellas for the &#;EA Sports&#; Madden Bowl XXI,&#; at Live Wire/Bottled Blonde in Scottsdale. Host and &#;The Wedding Ringer&#; actor Kevin Hart tapped into his inner fan as he grabbed hands with San Francisco 49ers quarterback Colin Kaepernick.

Meanwhile Arizona Cardinals&#; Patrick Peterson proved he was better at video game football as he is on the field and was crowned the Madden Bowl XXI champion. Other famous faces going head to head in Madden NFL 25 on Xbox One and watching Nelly and Florida Georgia Line perform were Chris Evans, Marshawn Lynch and Denver Broncos player Wes Welker.

Super Bowl Party Report in Pictures: Chris Pratt, Mark Wahlberg, Drake, Joel McHale Get Their Game On (Photos)

  • DirecTV Super Fan Tailgate -- John Legend and Chrissy Teigen got amped up for the game, and his performance, with DirecTV.

  • Mark Wahlberg's the Giving Back Fund’s BIG GAME BIG GIVE Super Bowl XLIX Benefit -- Maria Menounos, Michael Bay and Mark Wahlberg party for a good cause.

  • Mark Wahlberg's the Giving Back Fund’s BIG GAME BIG GIVE Super Bowl XLIX Benefit -- Maria Menounos and Stephanie McMahon bonded over WWE and their love of the Patriots the night before the Super Bowl.

    WWE
  • Playboy Super Bowl Party -- Captain America Chris Evans took a break from trash talking with Chris Pratt to attend the Playboy bash at the W Scottsdale. 

    Getty
  • Playboy Super Bowl Party -- Nick Cannon and Nelly 

    Getty
  • Maxim Party -- Kellan Lutz hung out in the airport hangar surrounded by  cirque style performers as Ludacris played on stage.

  • Playboy Super Bowl Party -- scene at the W Scottsdale

    Getty
  • ESPN the Party -- Charli XCX

    Getty
  • ESPN the Party -- The desert landscape at Westworld in Scottsdale

    Debbie Emery
  • ESPN the Party -- Cactus scenery

    Getty
  • TAO Takes Over Cake Nightclub -- Alessandra Ambrosio knocks back VO

    Party down: Phoenix to become Super Bowl Central for game

    PHOENIX &#; Downtown Phoenix will host all the official Super Bowl XLIX-related events next year, it was announced Tuesday.

    Organizers predicted more than 1 million visitors will turn up for Super Bowl Central activities, which will be spread over a dozen city blocks. The site will be set up from Monroe and Jefferson streets and from First Avenue to Fifth Street.

    Mayor Greg Stanton said, &#;Phoenix is a world-class city and we&#;re excited to host one of the world&#;s biggest events.&#;

    Light-rail train wrap ads were unveiled. The Arizona Super Bowl Host Committee has begun the countdown, noting on Twitter, &#;Only days until #SB49 week&#;

    The Convention Center&#;s north building will house the NFL Experience, the fan &#;theme park.&#; In the past it has included interactive games, displays and kids&#; clinics.

    The game will be played Feb. 1, at the University of Phoenix Stadium in Glendale.

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    Arts & CultureBars & NightlifeFamilyFeaturedFood, Restaurants & DiningMusic & EventsFara IllichJanuary 28,

    Image courtesy of Arizona Super Bowl Host Committee
    Hosting a party with one million people on the guest list is no big deal for Downtown Phoenix. In fact, this is what we do well, according to Terry Madeksza, vice president of Downtown Phoenix Inc.
    “We’re opening doors now,” Madeksza said. “We have a downtown that can deliver.”
    When Valley residents and visitors arrive at Super Bowl Central in Downtown Phoenix – complete with a block pedestrian zone, free concerts, fireworks and even a rock climbing wall – most will never know the people or planning behind this monumental event.
    From authoring a parking and transportation plan to helping with music programming, concessions and even obtaining the special event liquor license, Downtown Phoenix Inc. (DPI) worked closely with the Arizona Super Bowl Host Committee and City of Phoenix officials to make it all happen.

    Terry Madeksza (right) talks to downtowners during RadiatePHX Nov. 18,

    Terry Madeksza (right) talks to downtowners during RadiatePHX Nov. 18,


    Instead of functioning as three separate entities, members of each agency came together as a team, according to Paul Blue, deputy city manager for the City of Phoenix. This allowed an unprecedented level of collaboration.
    “The alignment of our goals is so tightly woven together, we’re simply divvying up the work to achieve the best possible outcome,” Blue said.
    That common goal is providing an awesome Super Bowl Central experience and positive lasting impression of downtown, not just for visitors, but the region as a whole.
    During the planning process Madeksza spent countless hours advocating on behalf of businesses and residents, managing parking lot inventories, deploying Downtown Phoenix Ambassadors, generating site maps and “all the other things nobody else thinks of.&#;
    “It’s personal and professional for me,” Madeksza said. “I have so much passion for this.”
    Now that all the pieces are in place, Downtown Phoenix is ready and local residents, city officials and business leaders couldn&#;t be more proud.
    Источник: [casinoextra.fr]

    Super Bowl XLIX

    Edition of the Super Bowl

    " Super Bowl" redirects here. For the Super Bowl that was played at the completion of the season, see Super Bowl

    Super Bowl XLIX was an American football game played to determine the champions of the National Football League (NFL) for the season. The American Football Conference (AFC) champion New England Patriots defeated the National Football Conference (NFC) champion Seattle Seahawks, 28– The game was played on February 1, , at University of Phoenix Stadium in Glendale, Arizona, the second held at the stadium and the third in the Phoenix metropolitan area.

    The Patriots' victory was their fourth overall and first since Super Bowl XXXIX, ending a year championship drought. They finished the regular season with a 12–4 record en route to their eighth Super Bowl appearance, tying the record held by the Dallas Cowboys and Pittsburgh Steelers, and sixth under the leadership of head coach Bill Belichick and quarterback Tom Brady. The Seahawks, led by their Legion of Boom defense, also obtained a 12–4 record and were making their third Super Bowl appearance, in addition to their second consecutive after winning Super Bowl XLVIII. As the defending champions, the Seahawks were seeking to become the first to repeat since the Patriots in For the second consecutive season, both teams were the top seed from their respective conference.[13]

    A competitive affair, Super Bowl XLIX saw the Patriots overcome a point deficit during the fourth quarter to take a 28–24 lead with remaining. The game is best remembered for the Seahawks' last play, where they threatened to score a winning touchdown at New England's 1-yard line, but were intercepted in the final moments by Patriots cornerback Malcolm Butler. Butler's interception is regarded as one of the greatest in NFL history, while Seattle's decision to pass instead of run the ball is considered one of the worst calls. Brady was named Most Valuable Player (MVP) for the third time, tying the record held by Joe Montana, after setting the Super Bowl record for completions at Two years later, Brady would break his completions record in Super Bowl LI.

    NBC's broadcast of Super Bowl XLIX is the most watched program in American television history.[14] The game was seen by an average of &#;million viewers, with it reaching to &#;million during the Super Bowl XLIX halftime show featuring Katy Perry,[15] and peaking to &#;million during New England's fourth-quarter comeback.[15]

    Background[edit]

    Host selection process[edit]

    Initial plan for Kansas City as host city[edit]

    Arrowhead Stadiumwas originally selected for Super Bowl XLIX, but plans to add a retractable roof ultimately fell through.

    NFL owners initially voted in November to award a Super Bowl to Kansas City, Missouri, in honor of Chiefs owner Lamar Hunt, the founder of the American Football League (AFL) in the s who helped engineer the annual game. Then-NFL Commissioner Paul Tagliabue further announced on March 5, , that Kansas City would host Super Bowl XLIX. However, the game was contingent on the successful passage of two sales taxes in Jackson County, Missouri, on April 4, [16]

    The first tax to fund improvements to Arrowhead and neighboring Kauffman stadiums passed with 53 percent approval. However, the second tax that would have allowed the construction of a rolling roof between the two stadiums was narrowly defeated, with 48 percent approval. In the wake of the defeat, and opposition by the Kansas City Chamber of Commerce and several civic and business groups, Hunt and the Chiefs announced on May 25, , that they were withdrawing the request to host Super Bowl XLIX.[17]

    Bidding process[edit]

    After the Kansas City plan fell through, the following submitted bids to host Super Bowl XLIX:

    Tampa and Miami both submitted bids after losing the Super Bowl XLVIII bid to MetLife Stadium in East Rutherford, New Jersey.[18] Arizona had declined to bid for Super Bowl XLVIII, citing the economy, to focus on bidding for Super Bowl XLIX.[19]

    NFL spokesman Greg Aiello confirmed in April that Tampa and Arizona were selected as finalists.[20] The league then announced on October 11, , that University of Phoenix Stadium will host Super Bowl XLIX.[20][21][22] This is the second Super Bowl contested at University of Phoenix Stadium, which hosted Super Bowl XLII in February , and the third Super Bowl played in the Phoenix area, as Super Bowl XXX was held at Sun Devil Stadium in nearby Tempe in January

    Teams[edit]

    New England Patriots[edit]

    Main article: New England Patriots season

    The New England Patriots had a rough start to their season, starting the season with a 2–2 record and hitting a low point with a humiliating 41–14 loss to the Kansas City Chiefs in week four. By this point, the Patriots faced heavy criticism in the media, especially quarterback Tom Brady.[23] Former Patriots safety and teammate Rodney Harrison declared Brady "looked scared to death" in the pocket and "doesn't have any confidence in his offensive line."[24] However, New England recovered with an NFL season long seven game winning streak, beginning with a dominating 43–17 win over the Cincinnati Bengals in week five, and went on to lose only two more games for the rest of the year (the latter of which was done while resting the starters the final week of the season), finishing the season with a 12–4 record and the number one seed in the AFC. They finished fourth in the NFL in scoring ( points) and eighth in points allowed (), and had the largest point differential in the NFL (with an average margin of victory of points). The Patriots defeated the Baltimore Ravens 35–31 in the AFC Divisional playoffs, and then defeated the Indianapolis Colts 45–7 in the AFC Championship Game.

    Brady had another fine season in his 14th year as the team's starter, earning his 10th Pro Bowl selection with 4, passing yards and 33 touchdowns, with just eight interceptions. His top target was Pro Bowl tight end Rob Gronkowski, who caught 82 passes for 1, yards and 12 touchdowns, along with wide receiver Brandon LaFell, who caught 74 passes for yards and seven touchdowns. Wide receiver Julian Edelman was another key aspect of the passing game, with 92 receptions for yards and four touchdowns, while also rushing for 92 yards and returning 25 punts for yards and a touchdown. Running back Jonas Gray was the team's leading rusher with yards and a yards per carry average, while Stevan Ridley added yards and Shane Vereen had Vereen was also a reliable pass catcher, hauling in 52 receptions for yards. On special teams, kicker Stephen Gostkowski was selected to his third Pro Bowl and became the third player ever to lead the NFL in scoring four times (and the first since the NFL-AFL merger), converting 35 of 37 field goals ( percent) and racking up points. Special teamer Matthew Slater also made the Pro Bowl for the fourth time.

    The Patriots defensive line was led by five-time Pro Bowl defensive tackle Vince Wilfork and defensive end Rob Ninkovich, who compiled eight sacks. Behind them, linebacker Jamie Collins led the team in tackles () and forced fumbles (four), while also intercepting two passes. Linebacker Dont'a Hightower was also a big contributor with 89 tackles and six sacks. The secondary was led by Pro Bowl cornerback Darrelle Revis, along with safety Devin McCourty, who recorded two interceptions and Brandon Browner, who added a physical presence to the secondary.

    Seattle Seahawks[edit]

    Main article: Seattle Seahawks season

    After winning Super Bowl XLVIII the previous season, the Seahawks also struggled to begin the season, floundering near the season's midpoint with a 3–3 record. However, they went on from there to win nine of their final 10 regular season games, preventing their opponents from scoring any touchdowns in five of them. By the time they finished with a 12–4 record and entered the playoffs, they had earned the number one seed, and not allowed any touchdowns in the previous 10 quarters. Their defense ranked first in the NFL in fewest points allowed () and their offense was tied at first in rushing yards (2,). The Seahawks defeated the Carolina Panthers 31–17 in the NFC Divisional playoffs, and then defeated the Green Bay Packers 28–22 in overtime in the NFC Championship Game. Seattle became the first NFC team to advance to consecutive Super Bowls since the –97 Packers in Super Bowls XXXI and XXXII.

    Quarterback Russell Wilson was back in control of the Seattle offense, completing percent of his passes for 3, yards and 20 touchdowns, with seven interceptions, while also rushing for yards and six touchdowns. The team's leading receiver was Doug Baldwin, who caught 66 passes for yards and three touchdowns. Receiver Jermaine Kearse was another reliable target with 38 catches for yards, while tight end Luke Willson caught 22 passes for yards. Running back Marshawn Lynch was selected to his fourth Pro Bowl, ranking fourth in the NFL with 1, rushing yards and first in rushing touchdowns with He also caught 37 passes for yards and four more touchdowns. Running back Robert Turbin chipped in yards and 16 receptions. On special teams, kicker Steven Hauschka ranked fourth in the NFL with points and made 31 of 37 field goals ( percent).

    Michael Bennett anchored the Seattle defensive line, leading the team with seven sacks, while teammate Bruce Irvin ranked second with and intercepted two passes, returning both for touchdowns. Behind them, linebackers K. J. Wright and Pro Bowl selection Bobby Wagner combined for a staggering tackles ( for Wright, for Wagner), while Wright also forced three fumbles. But the strongest aspect of the team's number one ranked defense was their secondary. Known as the "Legion of Boom", they sent three of their four starters to the Pro Bowl for the second year in a row: cornerback Richard Sherman, free safety Earl Thomas, and strong safety Kam Chancellor. Sherman led the team with four interceptions, while Thomas had 97 tackles and forced four fumbles. Chancellor had 78 tackles and also recorded six passes deflected.

    Playoffs[edit]

    Main article: –15 NFL playoffs

    New England became the first playoff team to overcome two point deficits to win a game as they defeated the Baltimore Ravens 35–31,[25] pulling ahead for the first time in the game on Brady's yard touchdown pass to LaFell with left in regulation. Then safety Duron Harmon iced the game by intercepting a pass from Joe Flacco in the end zone on Baltimore's ensuing drive. Although New England only had 14 rushing yards, Brady's franchise playoff record 33 completions for yards and three touchdowns, along with a rushing score, were able to make up the difference.[25]

    The Patriots had a much easier time in the AFC Championship Game against the Indianapolis Colts. Although the score was still a close 17–7 by the end of the half, New England dominated the game in the second with touchdowns on their first four drives. Brady had another great game, throwing for yards and three touchdowns with one interception, while Blount rushed for yards and three scores. New England's defense held Colts quarterback Andrew Luck, who had thrown for 4, yards and 40 touchdowns during the season, to just 12/23 completions for yards.[26] By the end of New England's two postseason games, Brady set new NFL records for postseason passing yards and touchdowns, while coach Bill Belichick set the all-time record for most playoff wins.

    Seattle started off their postseason with a 31–17 win over the Carolina Panthers. The score was just 14–10 at the end of the first half, but the Seahawks took control of the game in the second, scoring 17 unanswered points. After a field goal and Russell Wilson's yard touchdown pass to Luke Willson, Chancellor put the game completely out of reach by intercepting a pass from Cam Newton and returning it 90 yards for a touchdown.[27]

    Seattle had to mount a furious comeback to defeat their next opponent, the Green Bay Packers, as they fell behind 16–0 before Jon Ryan's yard touchdown pass to Garry Gilliam on a fake field goal in the third quarter got them their first score. They still found themselves trailing 19–7 with just over 5 minutes left when Wilson threw his fourth interception of the day. But after Green Bay was forced to punt, Wilson led the team 69 yards to make the score 19–14 on his 1-yard touchdown run. On the ensuing kickoff, receiver Chris Matthews recovered an onside kick for Seattle, and they took their first lead on a yard touchdown run from Marshawn Lynch. Now with the score 20–19, the Seahawks managed to go up by 3 points on a dramatic 2-point conversion play in which Wilson was forced to run all the way back to the yard line near the right sideline before hurling the ball to the opposite side of the field, where Luke Willson, who had only been assigned as a blocker for the play, caught the ball and took it into the end zone. Although Green Bay kicked a field goal to send the game into overtime, Seattle's comeback could not be stopped. After winning the coin toss, the Seahawks took the ball and drove 87 yards to win the game on Wilson's yard touchdown pass to Kearse, sending the Seahawks to the Super Bowl for the second year in a row.[28]

    Pregame notes[edit]

    Downtown Phoenix before the event.

    Super Bowl XLIX was the first Super Bowl matchup, and the first postseason matchup, between the Patriots and Seahawks; while Seattle was part of the AFC before moving to the NFC in the NFL's realignment, the teams had never met beyond the regular season.

    The game was notable for featuring the coach of one team who had replaced the other as head coach; Patriots head coach Bill Belichick was hired in to replace Pete Carroll, who went on to become the coach of the Seahawks. This was only the fourth time this has occurred. The other three times were in Super Bowl III (Weeb Ewbank's New York Jets vs. Ewbank's former team, Don Shula's Baltimore Colts), Super Bowl XXXIII (Dan Reeves's Atlanta Falcons vs. Mike Shanahan's Denver Broncos), and Super Bowl XXXVII (Jon Gruden's Tampa Bay Buccaneers vs. Gruden's former team, Bill Callahan's Oakland Raiders). The only previous time that the old coach's former team had won was in Super Bowl XXXIII.

    Seahawks linebacker Malcolm Smith, despite being the MVP of the preceding Super Bowl XLVIII, had been returned to a reserve role for the season and did not play in Super Bowl XLIX, since defensive coordinator Dan Quinn opted to retain Bruce Irvin, K. J. Wright and Bobby Wagner as the starting linebacker trio.[29][30]

    The betting odds for Super Bowl XLIX initially opened after the conclusion of the conference championship games with the Seahawks favored by points,[31] but within hours of opening, heavy betting on the Patriots had moved the line to a pick 'em at most sportsbooks.[32][33] Over most of the two-week run-up to the Super Bowl, the line held steady with the Patriots as slight 1-point favorites,[34] but, on the day before the Super Bowl, a surge of large bets on the Seahawks pushed the line back to a toss-up.[1]

    After the AFC Championship Game, ESPN reported an NFL investigation discovered 11 of 12 footballs the Patriots had used during it were under-inflated, while none of the balls used by the Colts had been, although these findings were later shown to be false.[35][36][37] Patriots coach Bill Belichick denied any knowledge that the footballs his team used were not inflated to NFL standards. Tom Brady and Bill Belichick became large targets as controversy swirled around what colloquially became known as Deflategate just before the week of Super Bowl XLIX.[38] The effects of the incident would drag on for nearly two years, finally being resolved with Brady receiving a 4-game suspension at the start of the season.

    As the designated home team in the annual rotation between AFC and NFC teams, the Seahawks elected to wear their college navy home jerseys with navy pants,[39] which meant that the Patriots would wear their white road jerseys.[40]

    Super Bowl XLIX was the first Super Bowl to be played in a retractable roof stadium with the roof open by league decision (previous Super Bowls played in such stadiums, including Super Bowl XLII, were played with the roof closed). The gametime temperature was 66&#;°F (19&#;°C), with clear conditions. It was the second time all season, along with the Pro Bowl, the stadium had its roof open during an NFL game or the College Football Playoff's Fiesta Bowl. It is the home stadium of the Arizona Cardinals, but all Cardinals home games in had it closed either because of warm temperatures or to provide home field advantage and hold in crowd noise.[41][42]

    The Patriots had also appeared in the only other Super Bowl to be held at University of Phoenix Stadium to date, having fallen short in their quest for a 19–0 undefeated season with a 17–14 loss to the New York Giants there in Super Bowl XLII. In fact, this game marked the Patriots' return to University of Phoenix Stadium for the first time since that contest.[43]

    Team facilities[edit]

    The Patriots used the Arizona Cardinals headquarters, in Tempe, Arizona, while the Seahawks used the Arizona State University practice facilities, also in Tempe.[44]

    Tickets[edit]

    Ticket prices for Super Bowl XLIX rose quickly, with the lowest-cost tickets reaching over $8, by January [45][46][47] The average ticket price charged by brokers was $10,, an increase of more than three times over the previous year's prices.[48] The raise in ticket prices was due to a shortage caused by the short selling practice of brokers and resale sites.[49][50] Jeff Miller, writing for the Orange County Register, observed that the cheapest tickets were nearly as expensive as a year's tuition at the University of Phoenix, and commented that the $28, price of seats near the yard line "should not only buy you Katy Perry's halftime show but also Katy Perry singing again from your backseat halfway through your drive home."[46]

    Broadcasting[edit]

    Television[edit]

    United States[edit]

    Super Bowl XLIX was televised by NBC in the United States, with play-by-play announcer Al Michaels and color analystCris Collinsworth calling the game from the booth and Michele Tafoya working as sideline reporter. Game coverage was preceded by a six-hour pre-game show featuring the Football Night in America crew, including Bob Costas, Dan Patrick, Josh Elliott, Tony Dungy, Rodney Harrison, Hines Ward, Mike Florio and Peter King. John Harbaugh served as a guest analyst. Michaels, Collinsworth and Tafoya also contributed to the pre-game coverage along with Liam McHugh, Carolyn Manno, Randy Moss and Doug Flutie.[51] It became the most watched broadcast in the history of American television, only one year removed from Fox's previous year's record-setting telecast of Super Bowl XLVIII.[14] The presentation of the Lombardi Trophy was handled by Dan Patrick of NBC.

    A Spanish language telecast of the game was carried by NBC Universo, with play-by-play announcer René Giraldo and color analyst Edgar López. Formerly known as mun2, the network's re-branding was scheduled to coincide with the game.[52] As with other major events broadcast by the network, the telecast was cross-promoted with other NBCUniversal properties: various NBC News and NBC Sports programs were either broadcast from Phoenix or featured reports from the game, and Golf Channel cross-promoted the game with its coverage of the Phoenix Open golf tournament and live episodes of Feherty from the Orpheum Theatre.[53]

    An episode of The Blacklist, "Luther Braxton", served as NBC's lead-out program. Following a break for local newscasts, a live episode of The Tonight Show Starring Jimmy Fallon from the Orpheum was also broadcast.[54]

    Advertising[edit]

    NBC set the sales rate for a second advertisement at US$ million,[55] a price $, above the record set by the two preceding Super Bowls.[56] For the first time, the network also offered second ad spots.[57] A large number of automotive advertisers reduced their advertising during the game, replaced by a wave of fifteen first-time Super Bowl advertisers, including Skittles, Carnival Cruise Lines,[55]Loctite, casinoextra.fr,[55]Jublia, a coalition of Mexican avocado growers, and Always among several others. NBC posted the commercials on a Tumblr blog as they aired throughout the game; the blog was promoted through NBC's own live stream, as it did not contain all of the same commercials as the television broadcast.[57][58][59] The network had more difficulty than in recent years selling out the advertisements, with the last ads selling out four days before the game.[57]

    Paramount Pictures, Universal Studios, Walt Disney Studios, 20th Century Fox, and Lionsgate paid for movie trailers to be aired during the Super Bowl. Paramount paid for The SpongeBob Movie: Sponge Out of Water and Terminator Genisys. Universal paid for Fifty Shades of Grey, Pitch Perfect 2, Jurassic World, Minions, Furious 7, and the debut trailer for Ted 2. Fox paid for Kingsman: The Secret Service. Lionsgate paid for The Divergent Series: Insurgent during the pre-game show. Disney paid for Tomorrowland.[60]

    International[edit]

    Super Bowl XLIX aired on Seven Network, 7mate, and ESPN in Australia, CTV in Canada, Sky Television in New Zealand, and Channel 4,[61]Sky Sports,[62] and BBC Radio 5 Live[63] in the United Kingdom and Ireland.

    NFL Network produced an international television feed of the game carried in some markets, with alternate English-language commentary provided by Bob Papa (play-by-play) and Charles Davis (color analyst).

    The Canadian broadcast was the most-watched broadcast on television that week, with &#;million viewers, while the pregame ceremonies in the half-hour preceding the game attracted &#;million viewers, making it the second most-watched program of the week.[64] In the United Kingdom, the game was watched by , viewers, making it the eighth highest-rated program on Sky Sports 1 that week.[65] It was the most viewed broadcast on pay television in Australia that day, with 94, viewers.[66]

    The game aired live in France on channel W9.

    The game was broadcast live in India on Sony SIX.[67]

    Digital[edit]

    NBC also livestreamed the game for free on casinoextra.fr on computers and the NBC Sports Live Extra app on tablets.[68] Mobile device rights were exclusive to Verizon Wireless NFL Mobile for its subscribers who pay for NFL Mobile and they had to use NFL Mobile app instead of NBC Sports Live Extra.

    Radio[edit]

    National coverage[edit]

    The game was broadcast nationally on Westwood One radio, with Kevin Harlan as play-by-play announcer, Boomer Esiason as color analyst, and James Lofton and Mark Malone as sideline reporters. Jim Gray anchored the pre-game and halftime coverage, with Larry Fitzgerald, Tom Brady, Scott Graham, Rod Woodson and Kurt Warner contributing.[69] Scott Graham also handled public address duties inside the stadium for pregame introductions and postgame awards.

    Local market coverage[edit]

    The flagship stations of each station in the markets of each team carried their local play-by-play calls. In Seattle, KIRO-FM () and KIRO ( AM) carried the game, with Steve Raible on play-by-play and Warren Moon on color commentary. As a clear-channel station, KIRO's commentary was audible over much of the West Coast of North America after sunset. In Greater Boston, WBZ-FM () carried the game, with Bob Socci on play-by-play and Scott Zolak on color commentary. Per contractual rules, the rest of the stations in the Seahawks and Patriots radio networks carried the Westwood One feed.

    International radio coverage[edit]

    Westwood One's coverage was simulcasted on TSN Radio in Canada.

    In the United Kingdom, BBC Radio 5 Live returned to coverage after the previous year's NFL broadcaster, Absolute Radio 90s, dropped out of sports coverage. Rocky Boiman and Darren Fletcher return as commentators.

    Entertainment[edit]

    Pregame[edit]

    Idina Menzel performed the national anthem and John Legend performed "America the Beautiful".[4]

    Halftime show[edit]

    Main article: Super Bowl XLIX halftime show

    On October 9, , Billboard announced that Katy Perry would perform at halftime and the NFL confirmed the announcement on November 23, [5][70] At the start of the halftime show, on-field participants held up light globes which created a bird's-eye view of the Pepsi logo.[71] Perry entered the stadium riding atop a large, golden mechanical lion, opening her set with a performance of "Roar".[72] She then proceeded to sing "Dark Horse", with 3D rendering on the field creating a chessboard visual where the turf constantly turned into "different shapes and sizes", as acrobats surrounded the singer.[71][73] Following this, Perry joined Lenny Kravitz for a duet version of "I Kissed a Girl", which included her "rubbing up against" Kravitz and flames exploding behind them.[73][74] During these three songs, Perry was clothed in a "flame-adorned" dress, with her black hair in a ponytail.[73] The costume has been described as the "clothing equivalent of a flame",[75] and "dress of fire".[71] The stage and field rendering transitioned into a "breezy" beach setting, with dancers dressed as sharks, palm trees and smiling beach balls dancing around Perry. She underwent a wardrobe change, and progressed into a "campy" medley of "Teenage Dream" and "California Gurls".[72][73] Rapper Missy Elliott subsequently appeared, performing her songs "Get Ur Freak On" and "Work It", while Perry played "hype-woman" beside her, having now changed once again into a custom Super Bowl 49 jersey. After Perry briefly disappeared, Elliott performed "Lose Control".[73] Perry returned, now sporting a "star-encrusted gown" for her closing song, "Firework". She rose out of midfield on a narrow platform that was attached to a shooting star prop, and flew above the crowds. During this performance, fireworks exploded around Perry and the stadium.[73][75] The star Perry flew around the stadium attached to was heavily compared to The More You Know's public service announcements logo.[75][76] It is the most-watched halftime show of all time, with a total TV audience of &#;million.[77]

    In August , it was reported that the NFL had a short list of three potential acts for the Super Bowl XLIX halftime show, including Coldplay, Katy Perry, and Rihanna.[78] It was also reported by The Wall Street Journal that league representatives asked representatives of potential acts if they would be willing to provide financial compensation to the NFL in exchange for their appearance, in the form of either an up-front fee, or a cut of revenue from concert performances made following the Super Bowl. While these reports were denied by an NFL spokeswoman, the request had, according to the Journal, received a "chilly" response from those involved.[78][79]

    Game summary[edit]

    First half[edit]

    After the first two drives of the game ended in punts, New England got the first scoring opportunity with a drive to the Seattle yard line. However, on third-and-six, quarterback Tom Brady threw a pass that was intercepted by cornerback Jeremy Lane and returned to the yard line. Lane broke his wrist and tore his ACL on the play when he tried to break his fall with his arm extended after being tackled by Julian Edelman, and subsequently missed the rest of the game. The game remained scoreless until New England's first drive of the second quarter, which began with Brady's yard completed pass to Danny Amendola. Brady later completed a yard pass to Edelman on third-and-nine, and eventually finished the drive with an yard touchdown pass to receiver Brandon LaFell.

    Seattle began to make progress when Russell Wilson completed his first pass of the day, a six-yard completion to Jermaine Kearse on third-and-six and with left in the second quarter. After a five-yard run by Marshawn Lynch, Wilson completed a yard pass to receiver Chris Matthews on the Patriots yard line, setting up Lynch's three-yard touchdown run to tie the game. Only remained in the half after Lynch's touchdown, but the scoring was far from over. Brady completed 5/6 passes for 59 yards on New England's ensuing possession, the last one a yard touchdown completion to tight end Rob Gronkowski with 31 seconds remaining. Taking the ball back on their own 20, Seattle started off their drive with a yard burst from Robert Turbin and a yard scramble by Wilson. Then Wilson completed a yard pass to Ricardo Lockette, with a facemask penalty on defensive back Kyle Arrington adding additional yardage that gave the team a first down on the Patriots yard line. Only six seconds remained until halftime at this point, but coach Pete Carroll decided to take a shot at the end zone rather than kick a field goal, a gamble that paid off as Wilson threw an yard touchdown pass to Matthews on the next play, tying the game at 14 with just two seconds showing on the clock.[80]

    Second half[edit]

    Seattle took the second half kickoff and drove 72 yards to the Patriots eight-yard line, featuring a yard run by Lynch and a yard reception by Matthews. After Lynch was stopped on third-and-one in the red zone, Steven Hauschka finished the drive with a yard field goal, giving Seattle their first lead of the game at 17–[81] On New England's next possession, linebacker Bobby Wagner's interception of a Brady pass and six-yard return gave the Seahawks the ball at midfield. Just as with their last interception, Seattle lost a key defensive player due to injury. Defensive end Cliff Avril lay on the field motionless. After finally getting to his feet, he entered concussion protocol and did not re-enter the game. Seattle's pass rush, particularly Bennett inside and Avril outside, had hurried Brady into several drive-ending incompletions as well as the first interception. "At times that night in the desert Bennett and Avril controlled the line of scrimmage almost by themselves."[82] With Avril out, the Patriots were able to double-team Bennett and give Brady more time in the pocket.

    Following Wagner's interception, Seattle's offense took advantage of the turnover, driving 50 yards in six plays and scoring on Wilson's three-yard touchdown pass to Doug Baldwin, who was penalized 15 yards for unsportsmanlike conduct for an improper end-zone celebration.[83] This made the score 24–14, and it would remain this way going into the fourth quarter. Until this game, no team in Super Bowl history had come back to win after facing a fourth-quarter deficit of more than seven points.

    With left in the game, New England mounted a yard drive to cut their deficit to 24–21 on Brady's four-yard touchdown toss to Amendola. The drive included two yard completions from Brady to Edelman, the first one converting a third-and in what was described by Bleacher Report as "the NFL's worst nightmare." Edelman was clearly concussed by Chancellor's helmet-to-helmet hit "suffering an apparent brain injury, staggering around on the field in plain view of the biggest television audience ever, per casinoextra.fr, and receiving no treatment."[84] Dave Birkett of the Detroit Free Press reported that "a medical observer was overheard radioing someone a second time saying Edelman needed to be examined."[85] "I thought he was going to go to sleep the way he was running," fellow Patriots receiver Brandon LaFell told Matt Pentz of The Seattle Times. Nevertheless, Edelman remained in the game and eventually caught the game-winning touchdown pass.

    Following a three-and-out for Seattle, New England got the ball back on their own 32 at the mark. Brady started off the possession with two completions to running back Shane Vereen for 13 total yards, and followed it up with a nine-yard pass to Edelman. Following a penalty against New England, Gronkowski caught a pair of passes that moved the team up 33 yards to the Seattle Over the next three plays, Vereen rushed for seven yards, Brady passed to LaFell for seven more, and Blount ran the ball two yards to the three-yard line. Finally, with left in the game, Brady gave his team a 28–24 lead with a three-yard touchdown toss to Edelman.[86]

    After a touchback gave Seattle the ball on their 20, Wilson started off the Seahawks drive with a yard completion to Lynch. Then after two incompletions, he picked up another first down with an yard pass to Lockette. The following play gave Seattle an opportunity to win the game. Wilson threw a deep pass down the right sideline to Kearse, who was covered by rookie reserve cornerback Malcolm Butler. Both players dove through the air for the ball, and Butler managed to deflect it with one hand, but the pass fell right into the hands of Kearse, who tipped it to himself and caught the ball while he was lying on his back. Butler managed to recognize the catch and recover in time to shove Kearse out of bounds as he got up, preventing a Seattle touchdown, but the play netted 33 yards and gave the Seahawks a first down at the Patriots five-yard line with left in regulation. Announcer Cris Collinsworth compared the play to two other acrobatic receptions by Patriots opponents that had defeated them in prior Super Bowls: David Tyree's Helmet Catch in Super Bowl XLII and Mario Manningham's sideline catch in Super Bowl XLVI. Al Michaels also compared it to Antonio Freeman's famous Monday Night Football catch known as "He did what?" (a play that Michaels had himself called).

    Malcolm Butler, seen here in , made the game clinching interception

    On the next play, Lynch ran the ball four yards to the Patriots one-yard line where he was brought down by Dont'a Hightower. Since New England did not call a timeout, Seattle was able to run the clock down to 26 seconds before taking the snap for the next play. The Seahawks called a pass play in which Kearse would run a pick on the right side of the field to draw defensive backs away from Lockette as Lockette ran a slant to the middle, but Brandon Browner blocked Kearse at the line of scrimmage, preventing him from reaching Butler. Lockette appeared to be uncovered at the one-yard line when Wilson threw him the ball, but before the ball arrived, Butler correctly read the play and rushed into position to make the interception.[87] The turnover—after an unsportsmanlike conduct call for excessive celebration—gave New England the ball on their own one-yard line with 20 seconds remaining in regulation.

    The game was not quite over at this point. Since the ball was placed on the one-yard line, Brady had to take the snap in the end zone. If he took a knee or the Patriots otherwise failed to advance the ball beyond the goal line, this would be a safety, awarding Seattle two points, cutting the New England lead to , and forcing the Patriots to kick the ball back to the Seahawks who could win with a field goal. However, Seattle defensive lineman Michael Bennett moved across the line of scrimmage, earning a five-yard encroachment penalty against the Seahawks and moving the ball to the six-yard line. Brady then took a knee, Seattle called its final time-out, and Seattle linebacker Bruce Irvin rushed some of the Patriots players, starting a brawl involving players from both teams that resulted in a personal foul penalty for Seattle for another 15 yards. Irvin received the first ejection in Super Bowl history for throwing a closed hand punch at Rob Gronkowski.[88][89] Brady knelt one more time at the yard line and the Patriots were victorious.[89]

    Game statistics[edit]

    Brady completed 37 of 50 passes for yards and four touchdowns, with two interceptions. His 37 completions set a new Super Bowl record, surpassing Peyton Manning's 34 set the previous year against Seattle in Super Bowl XLVIII. He also surpassed Joe Montana's record for career touchdown passes in Super Bowls, setting a new record with [90] His top receiver was Edelman, who caught 9 passes for yards and a touchdown, while also rushing for seven yards and returning three punts for 27 additional yards. Vereen caught 11 passes for 64 yards and rushed for For Seattle, Wilson completed 12 of 21 passes for yards and two touchdowns, with one interception, while also rushing for 39 yards. Lynch was the top rusher of the game with yards and a touchdown, and also caught a pass for 31 yards. Matthews, an undrafted rookie who had not caught any passes in the regular season or postseason before the Super Bowl, caught four passes for yards and a touchdown. Wagner had 12 tackles (10 solo) and an interception. Linebacker K. J. Wright had 11 tackles (10 solo).[80] New England became only the fourth team to win a Super Bowl despite losing the turnover battle (after the Baltimore Colts in Super Bowl V and the Pittsburgh Steelers in both Super Bowls XIV and XL).[91]

    In winning, Brady became the third quarterback in NFL history with four Super Bowl victories. Brady was also named MVP for a third time, tying the record set by Joe Montana. The Seahawks became the first defending champion since the Green Bay Packers in Super Bowl XXXII to lose in the Super Bowl the next year. This also marked the 10th consecutive Super Bowl without a repeat winner (with the last one being the Patriots in Super Bowl XXXIX).

    In a poll conducted by casinoextra.fr a couple of months after the game, Super Bowl XLIX was voted by its readers as the "greatest Super Bowl game" of all time.[92] The article does report that the voting was structured to try to account for "recency bias" in relation to the game at the time when the poll was conducted, but voters still "pushed it through the competition".[92] Most lists of greatest Super Bowls continue to list it in the top few games.[93]

    Reactions to Seattle's final play[edit]

    After the game, Seattle faced heavy criticism for their decision to call a pass play on second and goal from the 1-yard line with 26 seconds and one timeout left instead of a rushing play. Following the play, Collinsworth stated, "I'm sorry, but I can't believe the call. … I cannot believe the call. You've got Marshawn Lynch in the backfield. You've got a guy that has been borderline unstoppable in this part of the field. I can't believe the call." He further added, "If I lose the Super Bowl because Marshawn Lynch can’t get it in from the 1 yard line, so be it. So be it! But there is no way I don’t believe the call."[94][95]Sports Illustrated writer Peter King called the play one of the worst calls in Super Bowl history,[96] as did retired Pro Football Hall of FamerDeion Sanders.[97] Retired running back Emmitt Smith, the NFL's all-time leading rusher, went even further, calling it the worst play call in the history of football.[98] Others, including University of Michigan head coach Jim Harbaugh and Hall of Fame quarterback Joe Namath, defended the call, crediting Butler for the play he made and pointing out that the Seahawks only had one time-out left.[99][] Writing for Grantland, Bill Simmons said the Seahawks "took too much heat for the final play call" and noted Carroll opted to run the ball on fourth down at the end of the Rose Bowl, costing his team the game.[]

    Butler's interception, thanks to his quick "read-and-react to Ricardo Lockette's underneath route", has been considered one of the top clutch plays in Super Bowl history.[87] It would also be a launching point for Butler's career. Butler, an undrafted rookie who had started only one game during the season, had entered Super Bowl XLIX listed #5 on the Patriots depth chart.[] But after this game, he would go on to start in all but one of the Patriots games over the next three seasons, as well as leading the team in interceptions in , a season in which he helped them win another Super Bowl.[]

    In the game, Lynch had gained at least one yard on 22 of 24 carries.[] While the Patriots in were ranked fifth-worst (28th overall) in the league in holding opposing backs for no gain or a loss, they had stopped him for no gain on both a third-and-2 and a third-and-1, the latter in the red zone.[81][][] On the season, Lynch had scored just once on his five attempts from his opponent's 1-yard line. From to , he scored 45 percent of the time, ranking 30th out of 39 running backs; for his career to that point, he was successful on 42 percent of his attempts (15 of 36).[a][b]

    Seattle offensive coordinator Darrell Bevell acknowledged making the call,[] but also remarked that Lockette could have been more aggressive on the play.[] Wilson said the play was a "good call", and lamented throwing the interception and "not making that play."[] Carroll, though, said the last play was "all my fault", and called Bevell "crucially important to our future."[] The head coach added that Seattle would have run the ball on a subsequent play,[][] as well that "we don't ever call a play thinking we might throw an interception."[] Butler's interception was the only one against all pass attempts during the NFL season from the 1-yard line.[]

    Box score[edit]

    Final statistics[edit]

    Sources: casinoextra.fr, Pro Football casinoextra.fr,[][]The Football Database Super Bowl XLIX

    Statistical comparison[edit]

    Statistic New England Patriots Seattle Seahawks
    First downs2520
    First downs rushing18
    First downs passing2110
    First downs penalty32
    Third down efficiency8/143/10
    Fourth down efficiency0/00/0
    Net yards rushing57
    Rushing attempts2129
    Yards per rush
    Passing – Completions-attempts37/5012/21
    Times sacked-total yards1–83–13
    Interceptions thrown21
    Net yards passing
    Total net yards
    Punt returns-total yards3–272–6
    Kickoff returns-total yards3–490–0
    Interceptions-total return yards1–32–14
    Punts-average yardage4–6–
    Fumbles-lost0–00–0
    Penalties-yards5–367–70
    Time of possession
    Turnovers21
    Records set
    Most games started6Tom Brady
    Most games started at quarterback6
    Most pass completions, game37
    Most passing touchdowns, career13
    Most pass attempts, career*
    Most pass completions, career*
    Most passing yards, career1,**extended his record
    Longest punt64 yardsRyan Allen (New England)
    Most tackles, career22[]Bobby Wagner (Seattle)
    Largest fourth-quarter comeback10 points[]New England
    Most first downs earned, passing21
    Fewest kickoff returns, one team0Seattle
    Fewest kickoff return yards, one team0
    Fewest kickoff returns, both teams3New England (3), Seattle (0)
    Fewest kickoff return yards, both teams49New England (49), Seattle (0)
    Records tied
    Most Super Bowl MVP Awards3Tom Brady
    Most games played6
    Most wins as starting QB4
    Most games as player, assistant, or coach9Bill Belichick
    Most games, head coach6
    Most wins, head coach4
    Most Super Bowl appearances8New England
    Largest comeback10 points
    Fewest first downs rushing1
    Fewest rushing touchdowns0
    Fewest fumbles, both teams0&#;
    Fewest fumbles lost, both teams0&#;
    Fewest field goals attempted, both teams1New England (0), Seattle (1)

    Individual leaders[edit]

    1Completions/attempts 2Carries 3Long gain 4Receptions 5Times targeted

    Starting lineups[edit]

    Officials[edit]

    Super Bowl XLIX had seven officials.[2] The numbers in parentheses below indicates their uniform numbers.

    • Referee: Bill Vinovich (52)
    • Umpire: Bill Schuster ()
    • Head linesman: Dana McKenzie (8)
    • Line judge: Mark Perlman (9)
    • Field judge: Bob Waggoner (25)
    • Side judge: Tom Hill (97)
    • Back judge: Terrence Miles ()
    • Replay official: Mike Wimmer
    • Replay assistant: Terry Poulos

    Notes[edit]

    1. ^Rank is among players with a least 10 attempts and includes performance in the playoffs.[]
    2. ^He did not gain a yard on 12 of those attempts, and lost yardage in 9.[]

    References[edit]

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    55. ^ abc
    Источник: [casinoextra.fr]
    CO Vodka Coconut Water cocktails

    Getty
  • 1OAK Present Neon Carnival -- Coachella regular invades the Phoenix desert.

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  • EA Sports’ Madden Bowl XXI -- Kevin Hart and Colin Kaepernick play games 

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  • Friars Club ESPN Super B​owl Roast honoring Terry Bradshaw -- NFL Hall of Famer Terry Bradshaw was roasted by comedians including Joel McHale on Jan. 29 at the Arizona Biltmore Hotel in Phoenix.

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  • DirecTV Super Fan Festival -- Calvin Harris 

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  • DirecTV Super Saturday Night Hosted By Mark Cuban's AXS TV -- Rihanna lured the crowds out to the stadium in Glendale the night before the game.

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  • DirecTV Super Saturday Night Hosted By Mark Cuban's AXS TV -- Rihanna welcomed fellow music legend and surprise guest Kanye West to the stage.

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  • DirecTV Super Saturday Night Hosted By Mark Cuban's AXS TV -- Model Chrissy Teigen and husband John Legend kept Kim Kardashian company as her husband joined Rihanna on stage.

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  • Bud Light House of Whatever -- Aussie DJ Brooke Evers

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  • Playboy Party -- Gretchen Rossi

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  • Bootsy Bellows Pop Up - Drake rubs shoulders and plays with a puppet with actor David Arquette. 

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  • Rolling Stone X Talent Resources Sports Big Game Weekend -- Steve Tyler was the main man at this 80s-inspired bash.

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  • Bootsy Bellows Pop Up -- Drake drags buddy David Arquette up on stage.

  • Rolling Stone X Talent Resources Sports Big Game Weekend -- "Game of Thrones" author George R.R. Martin was a surprising guest at The Venue in Scottsdale.

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  • Maxim Party -- Chris Pratt and Anna Faris distracted themselves from pre-game jitters. 

    Robin Marchant for Getty Images
  • KIA Luxury Lounge presented by ZIRH -- “” actress Annalynne McCord showed her team pride by protecting her cellphone in a Patriots OtterBox case from the gift suite.

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TheWrap&#;s view of the best people, parties and places in Phoenix celebrating Super Bowl XLIX

DirecTV Super Fan Tailgate -- John Legend and Chrissy Teigen got amped up for the game, and his performance, with DirecTV.

View In Gallery

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Super Bowl XLIX and Related Events Generate an Economic Impact of $ Million According to Study Completed by Arizona State University

PHOENIX, AZ (June 23, ) — A study completed by the Seidman Research Institute, W.P. Carey School of Business at Arizona State University, determined that Super Bowl XLIX, the Pro Bowl and related events produced a gross economic impact of $ million in the region. The announcement was made today at The Governor’s Conference on Tourism at the JW Camelback Inn in Scottsdale.

This is the largest economic impact of any special event ever held in the state of Arizona, as well as the highest for any Super Bowl for which publicly released figures are available. By comparison, Super Bowl XLII played at University of Phoenix Stadium in generated a gross economic impact of $ million ( dollars) based on research also conducted by the W.P. Carey School of Business.

“This is tremendous news for our economy and a strong testament to the exceptional work of everyone involved,” said Arizona Governor Doug Ducey. “The eyes of the world were on Arizona, and we delivered in a big way. I look forward to our state hosting many more successful championship games and major events in the future.”

Commissioned by the Arizona Commerce Authority in partnership with the Arizona Super Bowl Host Committee, the study focused on the nine-day period from January 24th through February 1, coinciding with the Pro Bowl and Super Bowl which were played at University of Phoenix Stadium on January 25 and February 1, respectively.

The gross economic impact is defined as the direct amount of spending by visitors and organizations arriving from outside the state to participate in or create events directly related to the Super Bowl, as well as the indirect and induced impacts of those expenditures, often described as “ripple effects.” Resident and local business spending was not included.

To gather data about spending and duration of stay from visitors, on-site surveys were conducted at events around the Valley over the nine day period by teams of trained individuals from the W. P. Carey School of Business. Data was collected from out-of-town visitors who stated that the main reason for their visit to the Phoenix Metropolitan area was for the Super Bowl, Pro Bowl and/or associated events. The data was collected across multiple days at multiple sites to sample diverse socio-economic and demographic groups.

The indirect and induced economic impacts were calculated using an IMPLAN (IMpact analysis for PLANning) model originally developed by the University of Minnesota. This commercially licensed linear input-output model is widely used for economic assessment throughout the United States and is populated with local, regional and state data for Arizona.

Other findings from the Seidman Research Institute at W.P. Carey School of Business report:

  • An estimated , visitors came to Arizona for Super Bowl XLIX and/or the Pro Bowl; those visitors stayed an average of nights.
  • An estimated 5, out-of-town media members came to Arizona and stayed an average of nights (up from nights for Super Bowl XLII in ).
  • The $ million economic impact for Super Bowl XLIX represents an increase of % over Super Bowl XLII in Arizona (adjusted using the Bureau of Labor Statistics Consumer Price Index, or BLS CPI, inflation calculator which expressed that the economic impact dollars have the same buying power as $ million in ).

Previously released data relative to the success of Super Bowl XLIX include the following:

  • Broadcast by NBC, Super Bowl XLIX was the most-watched program in the history of American television with million average viewers.
  • More than 1,, people visited Verizon Super Bowl Central in downtown Phoenix and , people enjoyed events in downtown Scottsdale during the week
  • Verizon Super Bowl Central was the first reduced waste event of its size at a Super Bowl; the Kick the Waste Initiative resulted in 73% diversion rate from landfill to recycling.
  • , people attended the NFL Experience, a record attendance at the Phoenix Convention Center.
  • On the day before Super Bowl XLIX, , people rode Valley Metro Light Rail, doubling the previous single-day high. Throughout the week, Light Rail ridership totaled , (also a record).
  • Sky Harbor Airport served , passengers the day after Super Bowl, a single day record for Sky Harbor.
  • Super Bowl XLIX was televised live in more than countries and territories. More than 23 countries provided on-site coverage from Arizona and the game was broadcast in nine languages from University of Phoenix Stadium (Mandarin Chinese, Danish, English, French, German, Hungarian, Japanese, Portuguese, and Spanish).
  • Arizona was the first host community to offer a website and social media in Spanish and to create cross-border partnerships with Mexico business and tourism entities.
  • More than stations broadcast live from Radio Row at the Super Bowl Media Center in downtown Phoenix.
  • Legacy Grant Funds in excess of $2 million were awarded to 27 Arizona non-profits to benefit over , kids; this was made possible by sponsors of the Super Bowl Host Committee, the Arizona Cardinals and the NFL.

Media Contact
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Super Bowl XLIX and Related Events Generate an Economic Impact of $ Million Super bowl 2015 downtown phoenix to Study Completed by Arizona State University

PHOENIX, AZ (June 23, ) — A study completed by the Seidman Research Institute, W.P. Carey School of Business at Arizona State University, super bowl 2015 downtown phoenix, determined that Super Bowl XLIX, the Pro Bowl and related events produced a gross economic impact of $ million in the region. The announcement was made today at The Governor’s Conference on Tourism at the JW Camelback Inn in Scottsdale.

This is the largest economic impact of any special event ever held in the state of Arizona, as well as the highest for any Super Bowl for which publicly released figures are available, super bowl 2015 downtown phoenix. By comparison, Super Bowl XLII played at University of Phoenix Stadium in generated a gross economic impact of $ million ( dollars) based on research also conducted by the W.P. Carey School of Business.

“This is tremendous news for our economy and a strong testament to the exceptional work of everyone involved,” said Arizona Governor Doug Ducey. “The eyes of the world were on Arizona, and we delivered in a big way. I look forward to our state hosting many more successful championship games and major events in the future.”

Commissioned by the Arizona Commerce Authority in partnership with the Arizona Super Bowl Host Committee, the study focused on the nine-day period from January 24th through February 1, coinciding with the Pro Bowl and Super Bowl which were played super bowl 2015 downtown phoenix University of Phoenix Stadium on January 25 and February 1, respectively.

The gross economic impact is defined as the direct amount of spending by visitors and organizations arriving from outside the state to participate in or create events directly related to the Super Bowl, as well as the indirect and induced impacts of those expenditures, often described as “ripple effects.” Resident and local business spending was not included.

To gather data about spending and duration of stay from visitors, on-site surveys were conducted at events around the Valley over the nine day period by teams of trained individuals from the W. Memorial high school golf. Carey School of Business. Data was collected from out-of-town visitors who stated that the main reason for their visit to the Phoenix Metropolitan area was for the Super Bowl, Pro Bowl and/or associated events. The data was collected across multiple days at multiple sites to sample diverse socio-economic and demographic groups.

The indirect and induced economic impacts were calculated using an IMPLAN (IMpact analysis for PLANning) model originally developed by the University of Minnesota. This commercially licensed linear input-output model is widely used for economic assessment throughout the United States and is populated with local, regional and state data for Arizona.

Other findings from the Seidman Research Institute at W.P, super bowl 2015 downtown phoenix. Carey School of Business report:

  • An estimatedvisitors came to Arizona for Super Bowl XLIX and/or the Pro Bowl; those visitors stayed an average of nights.
  • An estimated 5, out-of-town media members came to Arizona and stayed an average of nights (up from nights for Super Bowl XLII in ).
  • The $ million economic impact for Super Bowl XLIX represents merrjep golf 1 increase of % over Super Bowl XLII in Arizona (adjusted using the Bureau of Labor Statistics Consumer Price Index, or BLS CPI, super bowl 2015 downtown phoenix, inflation calculator which expressed that the economic impact dollars have the same buying power as $ million in ).

Previously released data relative to the success of Super Bowl XLIX include the following:

  • Broadcast by NBC, Super Bowl XLIX was the most-watched program in the history of American television with million average viewers.
  • More than 1, people visited Verizon Super Bowl Central in downtown Phoenix andpeople enjoyed events in downtown Scottsdale during the week
  • Verizon Super Bowl Central was the first reduced waste event of its size at a Super Bowl; the Kick the Waste Initiative resulted in 73% diversion rate from landfill to recycling.
  • , people attended the NFL Experience, a record attendance at the Phoenix Convention Center.
  • On the day before Super Bowl XLIX,people rode Valley Metro Light Rail, doubling the previous single-day high. Throughout the week, Light Rail ridership totaled(also a record).
  • Sky Harbor Airport servedpassengers the day after Super Bowl, a 10 pin bowling southport day record for Sky Harbor.
  • Super Bowl XLIX was televised live in more than countries and territories. More than 23 countries provided on-site coverage from Arizona and the game was broadcast in nine languages from University of Phoenix Stadium (Mandarin Chinese, Danish, English, French, German, Hungarian, Japanese, Portuguese, and Spanish).
  • Arizona was the first host community to offer a website and social media in Spanish and to create cross-border partnerships with Mexico business and tourism entities.
  • More than stations broadcast live from Radio Row at the Super Bowl Media Center in downtown Phoenix.
  • Legacy Grant Funds in excess of $2 million were awarded to 27 Arizona non-profits to benefit overkids; this was made possible by sponsors of the Super Bowl Host Committee, the Arizona Cardinals and the NFL.

Media Contact
Mark Dalton, Arizona Cardinals, ()super bowl 2015 downtown phoenix, mdalton@casinoextra.fr

Источник: [casinoextra.fr]
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